Webinar: Improving Agency Relations with Marketing Procurement – Mary Ann Brennan

Procurement thought leader Mary Ann Brennan (Sr Director Global Procurement, Mattel, and ANA Agency Relations Committee Co-Chair) shares information and suggestions related to improving agency relations with marketing procurement with the 4A’s community, via a complimentary members-only webinar sponsored by the 4A’s Western Region New Business Committee.

Tony Stern Joins Phelps as Chief Creative Officer

4A's Member

Succeeds Hall of Fame Chief Creative Officer Howie Cohen, who is retiring after leading award-and business-winning campaigns for five decades.

Duncan Channon names MJ Deery as Director, Purpose Practice

4A's Member

Award-winning integrated advertising agency makes new hire to build
social purpose practice

5 Questions for: John Gallegos of UNITED COLLECTIVE

4A's Member

UNITED Collective chairman on the future of advertising

HELO Signs Director Daniel Addelson

4A's Member

Daniel Addelson, known for his strong visual style and ability to innovatively weave together storytelling and branded content, has joined HELO’s roster of directors.

4A’s Members Invited to “Rise & Shine” Event – San Francisco | Nov 3

Agency Relations & Membership

West coast members are invited to a morning gathering of senior advertising, and other marketing communication executives from the U.S. and abroad, for discussion on a wide-range of topics.

What It’s Like At: BSSP

4A's Member

Learn more about the culture at BSSP in Sausalito, CA.

“See It & Be It”: Montse Barrena of Deutsch LA

4A's Member

Hispanic and multicultural marketing expert, Montse Barrena of Deutsch, talks about her mentor.

5 Questions for: Joe Baratelli of RPA

4A's Member

In its continuing series 4A’s 5 Questions for…RPA chief creative officer Joe Baratelli discusses the future of the agency and the biggest challenges facing the ad industry.

Confession of a Recovering Perfectionist

4A's Member

  Melissa Palazzo is a mom, a wife and President of Ant Farm. And during 20+ years in the biz, she’s learned a few things. Palazzo is one of a handful of female agency presidents; her voice offers valuable insight and a behind-the-scenes look at being a woman in advertising today. After spending my entire college experience […]

What It’s Like At: WONGDOODY

4A's Member

Ever wonder it’s like to live and work at another agency? Here’s your chance to see inside the cultures and cribs of agencies that happen to be 4A’s members. In this edition of What It’s Like to Work At…, WONGDOODY shares a behind the scenes look at their agency. People remember things that surprise them. Things […]

Western New Business Committee (June 8, 2016) – Casey Burnett (The Burnett Collective)

In this June 8, 2016 presentation to the 4A’s Western New Business Committee, Casey Burnett (The Burnett Collective) described his new consultancy, which is focusing on several interesting new approaches that will be of interest to the new business community.