The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.
Adforum ranks the most awarded ad campaigns in nine industries.
PYMNTS Intelligence provides insight into high earners who are living paycheck to paycheck.
Ipsos explores all aspects of the affluent market, including media habits, shopping behaviors, return to work, and even pickleball playing!
Check out this report from AARP to learn about tech ownership & usage and online behaviors of Gen X, Baby Boomers, and Seniors.
4A’s Research partnered with Researchscape to ask B2B decision-makers a wide range of topics.
Euromonitor has released its top global consumer trends for 2024.
Edelman surveys consumers around the world to learn the level of trust they have for business, government, media, and NGOs.
The Ford Motor Company explores societal shifts expected to influence consumers, brands, and the transportation business in the year ahead.
Capgemini examines evolving consumer trends and provides actions brands and retailers can use to better reach consumers.
LinkedIn predicts the top trends on topics including technologies, entertainment, environment, energy, education, and the workplace.
Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.
Trendwatching shares 2024 consumer trends and provides examples of how brands embrace them.
Kantar discusses media and digital predictions for 2024.
Nielsen’s Diverse Intelligence Series offers insights and trends that focus solely on diverse audiences’ unique media habits, demand for inclusive content and campaigns, and perceptions of today’s media landscape. The series has become an industry resource to help brands better understand and reach diverse customers. The U.S. Hispanic population is becoming more diverse and intersectional […]
Sagefrog’s annual survey looks at the strategies and tactics B2B marketing professionals will use in the coming year.
The Aspen Institute analyses national trends in sports activities for youth ages 6 to 17.
The Content Marketing Institute, MarketingProfs, and BrightSpot examine the content marketing strategies and tactics of B2B marketers.
Activate identifies and evaluates the most important trends for tech and media in the coming year.
Dentsu outlines societal, media, and technology trends for 2024.
Deloitte’s annual holiday survey examines shopping and travel trends, as well as how this year’s concerns over inflation are impacting decisions.
Piper Sandler releases its semi-annual report featuring teen shopping behaviors, spending patterns, and favorite brands in a variety of industries.
PwC’s annual report examines holiday shopping, travel habits, planned spending and budgets, and more.
The Li.st Berlin Cameron, and Benenson Strategy Group worked together on research to find the hidden costs of loneliness for women at work.