Channels

Coming in loud and clear.

Cut the static. Clear the air. And get your message heard.
Our resources and research can help you find the just-right wavelength.

What Black Millennials on YouTube Want From Advertisers

Third Party Content

Think with Google shares thoughts from top black YouTube creators on ways brands can develop more inclusive advertising.

Turbo Charging Your Skippable Pre-Roll Campaign

Research Services

MAGNA and IPG Media Lab examine ad skipping behaviors and the impact of skipped ads and recommends four tactics for optimizing pre-roll ads.

Facebook Agrees to Measurement Audit

Third Party Content

Facebook sent its top sales executive, Carolyn Everson, to Washington, D.C., to pay a visit to the Association of National Advertisers’ board meeting.

Ericsson Mobility Report on the Pulse of the Networked Society

Research Services

Ericsson’s global report covers stats on mobile subscriptions, traffic patterns, the state of mobile networks, and much

The Global Review of Data-Driven Marketing and Advertising

Research Services

Read this annual global survey of data-driven marketers, advertisers, and publishers from GDMA and Winterberry Group to learn what they’re spending on data-driven marketing and advertising, top performing channels, biggest threats, and more.

Local Watch: Stay-at-Home and Working Moms

Research Services

This report by Nielsen will help marketers find opportunities to better connect with moms by examining their television usage at the local market level.

Global Intelligence: Data & Insights for the New Age of Communication

Research Services

Check out Zenith’s second issue of Global Intelligence with information on global ad spend forecasts, marketing technology, digital channels, telecommunications, and more.

Marketing to Gen Xers? Here’s What They’re Watching on YouTube

Third Party Content

Think with Google examines the YouTube behavior of Gen Xers and gives tips on how to best reach them.

5 Fixes for Your Online Video Marketing Strategy: Lessons From Google BrandLab

Third Party Content

Kim Larson, global director of Google BrandLab, shares tips for how brand marketers working in online video can better define, share, and positively crush their goals in 2017.

Digital Commerce & Marketing Outlook

Research Services

Criteo shares six trends that will have the potential to disrupt digital commerce and marketing, as well as create new opportunities for growth.

The Futurist Reports

Research Services

This report series from the AT&T Foundry, Ericsson, and RocketSpace highlight key insights into technologies and trends, including drones and entertainment, that are reshaping industries and the world at-large.

For Most Smartphone Users, It’s a Round-the-Clock Connection

Research Services

ReportLinker asked Americans about their relationship with their smartphones in this survey, including preferred brand, most used apps, life cycle, and more.

Mobile Native Video Guidance Report

Research Services

This report from the Mobile Marketing Association provides a guide for marketers on how to best use mobile video as a storytelling tool in today’s mobile-first native environment.

Unlock the Power of Mobile to Enhance the Customer Journey

Research Services

This insights piece from L.E.K. Consulting examines the customer path-to-purchase, maps mobile technology and apps to each step, and gives examples of retailer’s using such apps.