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Convene. Challenge. Change.

In partnership with The Drum, the 4As created a content series titled ‘Convene. Challenge. Change,’ which investigates brand/agency…

GenAI Certification for Advertising

Become a Generative AI Expert: Advance Your Career and Lead Your Agency’s Transformation in the AI-Powered Advertising Revolution…

Team Strengths Training

Why Focus on Team Strengths? What do successful teams do that other teams don’t do? They appreciate and…

New Business Basics

RFI…RFP…WTF?! If you’re struggling to make sense the steps involved in developing agency new business, this course is…

Fireside Chat with Sherry Ulsh and Vikki Rohrer

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04/15/2025

Nielsen Executive Briefing: Big Data + Panel Measurement

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Writing and Editing in the Age of AI

How to Use AI to Enhance Your Writing and Creativity This course discusses how to harness AI-driven tools…

How to Understand the Marketplace

Next cohort starts May 15.  Registration now open!   Sharpen your strategic thinking skills to drive your clients’…

How to Understand Agency Financial Operations

How to Understand Agency Financial Operations This self-paced course provides a comprehensive overview of your agency’s finance team…

04/09/2025

Product Vision with Resonate

Resonate empowers leading agencies and brands with deep consumer intelligence and Ai-powered data insights that ignite unbreakable relationships…

04/01/2025

Adelaide Metrics: News and Ad Quality

Login to access member-exclusive content Not a 4As member yet? Don’t miss out. Learn more about joining a growing…

How to Read Contracts and Commercial Terms

An introduction to Agency Contracts, Terms and Special Topics   This course is designed to familiarize those who…