Topic
- Sustainability
by Alison Pepper – EVP, Government Relations, 4As
The word ‘sustainability’ is bandied about a lot these days, even though there’s not much of a general consensus on what it really means. This is problematic, because we can only work toward meaningful change once we’re working toward a common goal – and before that can happen, we need to be speaking the same language.
“You keep using that word. I do not think it means what you think it means.” – Inigo Montoya
In the wake of a disturbing Intergovernmental Panel on Climate Change (IPCC) report on climate change acceleration, a year of unprecedented flooding, fires and freezing around the world, an international and domestic political apparatus gridlocked on a plan of action, and a growing citizen awareness, maybe climate change isn’t going to just ‘work out’ on its own.
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