Topic
- Consumer Behavior/Understanding
- Media
- Research
The Future Today Institute forecasts emerging technology trends that will influence the advertising and public relation industry, as well as other sectors, in the year ahead in its 2024 Tech Trends Report.
This year, the trends are divided into 16 separate reports. Each report includes current state of the industry and key trends. Definitions, examples, impact on the industry, and notable players in the space are provided for each of the almost 700 trends identified.
Trends are divided into the following categories:
- Artificial intelligence
- Web3
- Metaverse
- Bioengineering
- Energy & Climate
- Mobility, robotics & drones
- Computing
- Built environment
- News & information
- Healthcare & medicine
- Financial services & insurance
- Sports
- Space
- Hospitality & restaurants
- Supply chain & logistics
- Entertainment
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