Digital 2024: Global Digital Overview

Check out We Are Social and Meltwater’s global report chock full of statistics on Internet, social media, and mobile usage and behaviors. Habits are broken out by age, gender, and country.

Some of the topics covered include:

• Device ownership and daily time spent with various media from the Internet to streaming services to video games to language apps
• Social media usage, including types of accounts followed, reasons for using, and work activities
• Deep dives into Facebook, Instagram, YouTube, Facebook Messenger, LinkedIn, Snapchat, TikTok, X, Pinterest, and others
• Mobile behaviors, including app usage
• Ecommerce behaviors
• Sources for brand discovery and product research
• Digital ad spend, including search, in-app, programmatic, and social media.

Scroll down to the bottom to view the U.S.-specific report with similar data.