Topic
- Consumer Behavior/Understanding
- Research
Bank of America surveyed those 21 years old+ with $3 million or more in investable assets to learn how viewpoints on investing, giving, and preserving wealth differ across generations and the way people came into wealth.
The study includes:
- economic views
- investment trends and decision considerations, including the move towards alternative investment options by younger generations
- primary sources for financial content
- trends, challenges, and stressors in estate planning
- philanthropic participation and focus
- interest in art collecting and attitudes towards inherited art
- use of financial advisors, satisfaction, and type of guidance they seek.
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