Writing and Editing in the Age of AI

How to Understand Agency Financial Operations This self-paced course provides a comprehensive overview of your agency’s finance team and their crucial role in maintaining financial health. You’ll gain a clear understanding of how they track and manage profitability, from budgeting and forecasting to client billing and revenue recognition. By the end of the course, you’ll…

An introduction to Agency Contracts, Terms and Special Topics   This course is designed to familiarize those who are new to the industry or those who have limited knowledge of agency contracts and are looking for an accessible way to gain an understanding of the most essential elements of contracts between agencies and their clients….

Understand the Business of Creativity Uncover the financial side of agency life with an introduction to agency revenue models and profitability strategies. This course breaks down how agencies generate income, manage costs, and structure client fees, providing essential insights into the business of advertising agencies. Specifically, the course highlights three categories of compensation models and…