Telling Great Stories
Format
4 Virtual Live Workshops
Duration
4 Weeks (6 Hours total)
Audience
Strategists, New Managers, and Creatives
Pricing
$799 per participant | 4As members 20% off
Included in the Agency Essentials Training Subscription Plan
Course Outline
April 2025 cohort
Session 1: April 17, 1:00 - 2:30 pm ET
Session 2: April 24, 1:00 - 2:30 pm ET
Session 3: May 1, 1:00 - 2:30 pm ET
Session 4: May 8, 1:00 - 2:30 pm ET
Registration opens on March 17.
Agency Essentials Training Subscription members can register now (email [email protected])
Upcoming Cohorts
Meet the Facilitator
Gwen Hyman
Gwen Hyman is the founder of Workshop. Her mission: to help people, agencies and brands generate fresh ideas and tell great stories.
Gwen has led communications workshops for all kinds of professional teams, from fintech companies to food-business startups. She’s taught storytelling techniques to marketing pros, UNIX designers, and non-profit founders. She’s ghostwritten New York Times editorials, and she’s coached thought leaders through speeches, articles, and book projects. Her clients have included Nike Communications, Hunt & Gather, Hawkins International PR, UpWorthy, New_Public, The Economic Security Project, NYU Tandon School of Engineering, PayPal, SoundCloud, Nickelodeon, and many others.
Gwen honed her skills as a writing teacher and mentor when she served as Director of the Center for Writing and a professor of English literature at The Cooper Union in New York City. She got her professional start at Columbia University, where she first trained college writing teachers while she earned a Ph.D. in English.
She’s written four books: Thinking on the Page, Urban Italian, American Flavor, and Making a Man.
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