Edgewell Personal Care and Digitas: Client-Agency Relationship Forum

Building off the work from the 4As/ANA Agency Search Simplification Report, the ANA and 4As are holding a series of conversations between client and agency partners to understand where there is room for improvement in the search process and overall agency-client relationships.

In our fourth discussion in the Client-Agency Relationship Forum series, representatives from the ANA and 4As were joined by representatives from Edgewell and Digitas, who explored areas of the search process where there is room for improvement.

Speakers:

Ian McDonald
Global Category Manager, Marketing Procurement
Edgewell Personal Care

Caroline Winterton
President
Digitas, New York

Matthew Kasindorf
Senior Vice President, Business Intelligence and Insight Group
4As

Greg Wright
Senior Vice President, Brand & Media
ANA