Featuring:
Matt Hertig
Alight Analytics’ CEO and Co-Founder
Dawn Webley
VP, Media Services & Analytics at OH Partners
Jeff Larson
President at Mediassociates
Vinay Purohit
Senior Manager of Insights and Analytics at Mediassociates
Alec O’Connor
Media Analyst at OH Partners
Discover how analytics can help your agency shore up — and even expand — client relationships despite the massive economic disruptions from COVID-19. In this session, you’ll learn how to create a long-term analytics vision for your accounts, secure client buy-in and select the right tools and processes for creating analytics products that clients can’t resist.
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