Overview
Company Summary
Hill Holliday’s vision is to be known as the best creatively-driven, modern agency in the country. We are proud to compete every day with the very best agencies in the world, and where we think we differ from our peers is that we don’t just speak eloquently about modern marketing; we have actually designed our critical agency structures and processes to deliver modern ideas and programs that perform. Our strategy and creative departments are structured to deliver on both the brand story and a brand experience. Our technology practice is guided by agile development principles, enabling us to work fast, with the notion of constant iteration and improvement embedded in our process. Our fully integrated media department doesn’t plan in silos, but is completely oriented on the way that people consume media. Our content department identifies and creates useful experiences that people actively choose to spend time with. Our analytics department isn’t a caboose, delivering wrap-up reports, but is a critical input at the beginning of, and throughout, our development cycle. We’re not just aware of the changed marketing landscape, we’re built to thrive in it, and to help our clients do the same.
Contact
53 State Street
Boston, MA 02109-2813
P: 617-366-4000
F: --
Chris Wallrapp
EVP, Chief Growth Officer
[email protected]
6173664597
Offices
Hill Holliday
2805 E. Oakland Park Blvd
Fort Lauderdale, FL 33306
617-366-4000
Hill Holliday
125 E. Broad Street
Greenville, SC 29601
864-271-0500
Hill Holliday
622 Third Avenue
New York, NY 10017
212-905-7000
Hill Holliday
53 State Street
Boston, MA 02109
617-366-4000
Global Service Capabilities
Hill Holliday is a national agency with access to global offices via our Interpublic Group network.
Staff
Total Number of Employees
Office Employees: 201-500
Total US: 500+
Total Worldwide:
Karen Kaplan
Chairman & CEO
As Chief Executive Officer of the 13th largest advertising agency in the U.S., Karen has been a driving force in helping grow Hill Holliday to over $1 billion in annual billings since being hired as a receptionist in 1982. Business Insider and Advertising Age have recognized her as one of the most influential women in advertising. She serves on the Boards of Directors for numerous civic and professional organizations, is Chairman of the Greater Boston Chamber of Commerce, and is a member of the Clinton Global Initiative, an action-oriented community of the most effective CEOs, heads of state, Nobel Prize winners, and non-governmental leaders in the world.
Lance Jensen
EVP, Chief Creative Officer
Creator of some of the most iconic and memorable advertising over the past two decades, Lance’s portfolio of work ranges from MTV and Budweiser, to HUMMER, Cadillac and Volkswagen’s classic “Drivers Wanted” campaign. He’s won virtually every major industry award including the Cannes Grand Prix, Grand Clio, D&AD, MPA Kellys and One Show, and is a member of VCU Brand Center’s Advisory Board. As a founder of Modernista!, Lance’s stylish, edgy work attracted a devout Generation Y following for such clients as Gap, Converse, and (RED). And since joining HH in 2011, he’s already attracted notable new business including Cadillac, Merrell, VH+1 and the global rebranding of Bank of America.
Graham Ritchie
EVP, Chief Strategy Officer
An industry leader in strategic planning, creativity and effectiveness, Graham recently joined Hill Holliday from New Zealand, where he served as Managing Partner of Publicis Mojo Group in Australia and New Zealand. His extensive background working with iconic global brands such as Coca Cola, Virgin Mobile, Nestle, Qantas and Cadbury has resulted in breakthrough campaigns that have redefined categories and garnered prestigious awards including Cannes Lions, Effies, One Show Pencils and Clios.
Chris Wallrapp
EVP, Chief Growth Officer
Since coming to Hill Holliday in 2010, Chris has helped spearhead the agency’s growth to over $1 billion in billings through notable new business wins like Cadillac, MLB, VH+1, Merrell and global rebranding assignments from Bank of America. Prior to that, he was the CMO at Modernista! in charge of such iconic brands as Cadillac, (RED), TIAA-CREF and PALM. Chris’ extensive resume also includes influential roles at Fallon Worldwide, Carmichael Lynch and GSD&M where he’s overseen award-winning, multichannel initiatives in categories ranging from automotive, liquor, and sports/athletic apparel to packaged goods, technology, and telecommunications. Chris was recently featured in Ad Age’s 40 under 40.
Cindy Stockwell
EVP, Chief Media Officer
A noted visionary in Media planning and channel integration, Cindy has been with Hill Holliday since 2003 and worked on every significant piece of business from Dunkin’ Donuts and MLB to Chili’s and Liberty Mutual. Her sizable list of industry accolades includes winning the 2013 O’Toole Award for Mid-Sized Media Agency, Adweek Media All-Star recognition, as well as Adweek’s Plan of the Year and MediaPost’s Creative Media award multiple times over the past few years. In addition, she’s led HH to its second straight “Media Agency of the Year” award by Media Magazine in as many years.
Adam Cahill
EVP, Chief Digital Officer
Named a Media All-Star by Adweek and a Media Maven by The Ad Club, Adam focuses our agency’s digital strategy and philosophy around how brands are experienced by people in digital environments. He is responsible for identifying emerging trends, encouraging innovation among our clients, and helping foster success in the adtech start-up community through advisory roles with Angel Street Capital, BridgetTwoWorlds, Azigo and his launching of Project Beacon – a Hill Holliday-based venture that works directly with new and rising companies. In keeping with his influential standing in the industry, Adam is a frequent contributor to leading publications including Advertising Age, AdExchanger, iMediaConnection, MediaPost, and ClickZ.
Clients and Brands
Client & Brands | Start Date |
---|---|
Capella University
| 03-01-2013 |
Chili''''s
| 08-01-2007 |
Supercuts
| 11-01-2010 |
Cadillac
| 06-01-2013 |
Bank of America
| 01-01-2007 |
Verizon Wireless
| 06-01-2000 |
Dunkin'''' Donuts
| 03-01-1998 |
John Hancock
| 07-01-1985 |
Great Wolf Resorts
| 05-01-2011 |
TJX Companies
| 01-01-1991 |
Billings & Revenue
Billing / Revenue Ranges | Number of Clients |
---|
Total Gross Media Placed by this Office
Allocation Percent of Media Placed by this Office
Local Broadcast: 47%
National Broadcast: 22%
Digital: 12%
Print: 4%
Out of Home: 4%
Other: 11%
Types of Services
Service Offering | Revenue |
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Industry Experience
RetailHealthcare | pharmaceuticalRestaurantsAutomotive | vehiclesHealthcare | Hospitals, Healthcare Facilities, Medical ServicesFinancial services | Banking - ConsumerFood & Beverage | foodFinancial services | insuranceBusiness Services & office productsHome Products | Home Improvements (hardware, paint, plumbing, gardening)Technology | communicationsProfessional Services (accountants, consultants, lawyers)Apparel & Fashion | apparelFinancial services | investmentsHome Products | housewaresMedia | otherRecreation & Sports | toys & gamesAutomotive | aftermarketGambling | lotteriesHome Products | home furnishingsTechnology | computer hardware & softwareNon-profit, associations & public servicesTravel | tourismTravel | hotels & resortsTravel | airlinesTelecommunicationsApparel & Fashion | footwearTechnology | .com businessEducationConsumer ServicesAppliancesTravel | automobile rentalHealthcare | medical productsFood & Beverage | alcoholic beveragesHealthcare | direct to consumer (DTC)