Overview

Company Summary

Mediassociates is a media planning, buying, and analytics agency. Our mission is to be the best agency in the world at forecasting and measuring the impact advertising has on business results. We provide fully transparent, innovative, analytics-focused campaign planning and media mix optimization across all forms of media buying -- TV, radio, OOH, print, digital, programmatic, social and experiential.

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Staff

Total Number of Employees

Office Employees: 51-100
Total US: 51-100
Total Worldwide: 51-100

Scott Brunjes
Founder and CEO
Scott founded Mediassociates in 1996 after a prior career in radio management, and since then has led our agency through a decade of 31% annual growth. Scott has managed account teams on some of the world’s most innovative brands such as Cessna Aircraft (a leader in private planes and corporate jets) and Navy Federal Credit Union (the world’s largest credit union).

Scott also has set up a charitable foundation focused on helping women in developing nations. When not directing the agency, he likes to fly airplanes down the Hudson River to swing around the Statue of Liberty.

Jeff Larson
President
As a former CMO, Jeff brings a unique client-side perspective to Mediassociates. With more than 20 years of brand building and strategic marketing experience at Procter & Gamble, Subway Restaurants, and Stew Leonard’s, Jeff understands the challenges facing today’s marketers and how a strategic media agency partner can accelerate business results.

Jeff has seen how a relentless focus on the customer, clear messaging strategy, and truly integrated media planning can increase business impact. From his days building beauty care brands at P&G to his years leading global marketing, advertising, and media programs for the 44,000+ Subway Restaurants, to driving the digital transformation of the iconic retail brand Stew Leonard’s, Jeff understands what it takes to deliver marketing and media solutions that prove the value of your marketing investment.

Jeff started his career in management consulting with Andersen Consulting. He has an MBA from Yale University and a BA from Boston College. When not building brands, Jeff is mixing it up on the soccer field, ski slope, lake or anywhere else without walls.

Ben Kunz
EVP, Marketing & Content
A former management consultant at Peppers & Rogers Group, Ben has 25 years of communications experience and has planned campaigns for clients such as Astrum Solar, the Centers for Disease Control, Gaylord Hotels, Gulfstream, IMAX, Intel, Marriott, Segway, and SolarCity, where his team helped the company triple market share.

For the U.S. Postal Service, Ben stood up a business-lead program that has generated more than $1.9 billion in shipping revenue since inception. He publishes national columns on advertising technology for Bloomberg Businessweek and Digiday, and has been quoted in Fast Company, Fortune, MSNBC, Slate, The New York Times, The Wall Street Journal, and Xinhau, the news agency of the People’s Republic of China. When not planning campaigns, Ben is an avid cyclist and photographer.

Andrea Marder
EVP, Global Planning, Buying & Analytics
Andrea leads television, radio, print and OOH media planning and buying for Mediassociates as well as the development of agency knowledge management centers. She has 29 years of experience in advertising and media planning with a focus in broadcast, for past clients such as Bombardier, Marriott, Motorola, Royal Caribbean, P&G, TIAA-CREF, and Walmart, where she managed annual billings of more than $175 million.

At Mediassociates, Andrea is expanding services in consumer insight development, video/broadcast trends, programmatic video, multi-screen media integration, and client services in finance, education, healthcare, beauty, fashion and retail. She has a spirit for epicurean flavors, which means good food.

Justin Anderson
Director, Account Development
Specialist in integrated media, traditional and non-traditional platforms (social, print, digital, mobile, out-of-home, broadcast) across multiple functions:
- Business acquisition & development
- Competitive research & analysis
- Media buying & planning
- Media execution
- Social strategy & execution

Scott Miraldi
Director, Account Development
I help brands connect their business goals to marketing campaigns—driving sales, engagement, and awareness—via repeatable and scalable online and offline marketing campaigns. Focus areas include B2B, Healthcare and Higher Education.

Jesse Rosenschein
VP, DIgital and Account Strategy
Jesse acts as strategic lead for Nordstrom Trunk Club, as well as other accounts retained by the agency including CDC, Wharton, True Lemon, and more. Jesse is IAB Certified in Digital Media Planning & Buying, certified in Advanced Social Advertising, and holds a certificate in Multi-Touch Attribution Essentials from Neustar.

Jesse has 10 years of experience in marketing and media – her background includes brand-side experience in consumer marketing management for Invisible Fence® Canine Company and cause marketing development for Save the Children, as well as vendor-side experience in brand marketing, ad product development, copywriting and sales at Cumulus Media and at Taunton Press.

When she’s not working while wearing her Trunk Club high heels, Jesse likes to get her boots a little muddy – spending time with her husband, two sons and two German Shepherds outdoors – ATVing, hiking, and cheering on her sons from the sidelines at their sporting events.

Todd Engels
Director, Account Development
A senior marketing executive with a proven track record of building brands, growing businesses, and delivering results.
- I help companies build purpose-driven brands and amplify their impact and sales across all consumer touchpoints in today’s complex omnichannel world
- I’ve held leadership positions at advertising and brand activation agencies and am uniquely fluent working across all media and technology platforms including broadcast, retail, digital, mobile, and social.
- A creative problem solver who identifies trends and is able to synthesizes data and information to distill complex problems into simple, executable solutions
- I have deep experience leading cross-functional teams and driving impactful creative ideas across the marketing mix and optimized through the purchase funnel.
- An innovative change agent that inspires organizations to embrace new ideas, strategic alignment, and collaboration.
- Outstanding communication and leadership skill that earn trust and respect from colleagues, clients and customers.

Skilled in Integrated Marketing Strategy, Brand Positioning, Go-to Market Plans, Shopper Marketing, Digital/Social/Content Marketing, Insight Mining, Business Development, Client Engagement Lead, P&L Delivery.

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Clients and Brands

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office

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Types of Services

Service Offering	Revenue
Media Buying	40
Media Planning	40
Marketing Data Analytics	20
Business-to-Business	0

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Industry Experience

Agriculture
Healthcare | medical products
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Apparel & Fashion | apparel
Technology | .com business
Education
Luxury & Imported products
Healthcare | direct to consumer (DTC)
Non-profit, associations & public services
Business Services & office products
Consumer Services

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