Overview
Company Summary
Founded in 1917, the American Association of Advertising Agencies (4As) is the national trade association representing the advertising agency business in the United States Its membership produces approximately 80 percent of the total advertising volume placed by agencies nationwide. Although virtually all of the large, multinational agencies are members of the 4As, more than 60 percent of our membership bills less than $10 million per year. The 4As is not a club. It is a management-oriented association that offers its members the broadest possible services, expertise and information regarding the advertising agency business. The average 4As agency has been a member for more than 20 years, and a dozen agencies can trace their memberships back to the group of 111 agencies that founded the 4As in 1917. For more information regarding the 4As please visit us at www.aaaa.org. For information about Agency Search please contact Helen Miranda at [email protected].
Contact
25 W 45th Street
New York, NY 10036
P: 212-682-2500
F: 212-682-8391
Helen Miranda
Search Site Liaison
[email protected]
212-682-2500
Offices
American Association of Advertising Agencies-Benefits
201 McCullough Drive
Charlotte, NC 28262
704-594-6270
American Association of Advertising Agencies-Washington D.C.
1203 19th Street NW
Washington, DC 20036
202-331-7345
American Association of Advertising Agencies
25 W. 45th Street
New York, NY 10036
(21-2) -682-
Global Service Capabilities
Staff
Total Number of Employees
Office Employees: 51-100
Total US: 51-100
Total Worldwide: 51-100
Marla Kapowitz
CEO
Mollie Rosen
President
Matthew Kasindorf
SVP, Business Intelligence & Insight and Agency Search
Helen Miranda
Agency Search Liaison
Clients and Brands
| Client & Brands | Start Date |
|---|---|
| PRC | 01-01-2020 |
Billings & Revenue
| Billing / Revenue Ranges | Number of Clients |
|---|---|
| Billing < $1M and/or Agency Revenue < $200K | 300 |
| Billing > $1M and < $3M | 50 |
Total Gross Media Placed by this Office
Allocation Percent of Media Placed by this Office
Types of Services
| Service Offering | Revenue |
|---|---|
| Business-to-Business | 20 |
| Digital/Interactive | E-Commerce Solutions | 15 |
| Media Planning | 10 |
| Corporate Trade - Barter | 10 |
| Media Buying | 10 |
| Advertising - General Market/ Traditional | 10 |
| Creative Strategy & Development | 10 |
| Event Marketing | 10 |
| Brand Consulting | 5 |
| Content stategy & development | 0 |
Industry Experience
Consumer ServicesEducationProfessional Services (accountants, consultants, lawyers)Business-to-Business (B2B)Public RelationsGovernment | politicalPets | accessories/veterinary/boarding
