Overview

Company Summary

Frustrated by traditional agencies? Brandon is the antidote. The modern marketing agency is built to propel mid-market brands forward by unlocking hidden potential through data and deep audience understanding. Recognized for leveraging cutting-edge technology to craft strategic campaigns that deliver measurable results, Brandon has powered successful campaigns for hundreds of national brands. Faster, more cost-effective and obsessed with client success, Brandon provides strategic horsepower and tech firepower to help clients dominate. Consistently recognized as one of the Best Places to Work, the agency operates in Charleston, S.C.; Charlotte, N.C.; Myrtle Beach, S.C.; Orlando, Fla.; Sofia, Bulgaria; and virtually anywhere from home offices. Brandon is part of TBA Worldwide, a fast-growing independent collective of specialized agencies offering holistic, data-driven marketing services. Learn more at thebrandonagency.com.

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Staff

Total Number of Employees

Office Employees: 0-50
Total US: 51-100
Total Worldwide: 51-100

Scott Brandon
CEO
Marketing is in Scott's blood. A second-generation ad man, Scott followed in his father's footsteps. He wasn't just raised in the industry, he thrived in it. He honed his skills as an account manager, his passion for strategy propelling him to agency leadership and eventually, ownership of Brandon.

Under Scott's vision, Brandon has transformed into a Southeastern powerhouse. Fueled by his results-oriented approach, the agency boasts four locations, seven partner companies offering a full spectrum of marketing expertise, and a global team of over 200 dedicated professionals.

More than just an owner, Scott is a trusted advisor and growth architect for his clients. He leverages his expertise to develop data-driven strategies that have helped industry titans like Yeti, Southern Tide, frogg toggs, and Southern Point Co. soar.

He doesn't just build brands, he cultivates partnerships. By combining strategic thinking with a consultative approach, Scott helps businesses achieve their full potential.

Tyler Easterling
President and COO
With over 20 years of experience, Tyler is a results-driven marketing leader who builds high-performing teams and consistently delivers for top-tier clients like Celebrity Cruises and the Jacksonville Jaguars. She's a strategic thinker with a proven ability to grow brands and navigate complex challenges. Clients appreciate her shrewd business acumen and tenacious drive to "get things done" efficiently and effectively. Looking to take your marketing to the next level? Tyler is your partner for success.

Courtney Olbrich
Chief Growth Officer
A master of understanding your target audiences, Courtney is masterful at driving impactful business-driven results by leveraging over 20 years of marketing expertise. She dives deep, analyzing your customers from every angle to uncover their motivations and preferences. This deep understanding fuels the creation of integrated marketing solutions that resonate and drive results.
Throughout her career, Courtney has partnered with a diverse range of national, regional, and local clients, from automotive giants and e-commerce powerhouses to healthcare providers, professional sports teams, and travel destinations. No industry is off-limits for her marketing magic. Her success speaks for itself – Courtney's expertise has helped propel brands like Bell Legal, Idahoan, and Green Giant to even greater heights.

Cary Murphy
Chief Strategy Officer
Cary is a former creative director and agency owner who brings over 30 years of marketing experience to the agency. Currently the head of our Strategy team, he is a data-driven storyteller with a gift for turning insights into impactful campaigns. A master of agile research, he reveals new brand truths and simplifies complex material quickly. The result? Marketing strategies and ideas that consistently exceed client expectations and propel brands toward their goals. A category expert for both B2B and CPG brands, Cary's leadership has helped our Charlotte, NC operations establish 5X growth. His impressive track record includes iconic names like John Deere, General Electric, Rubbermaid, Lance, Scotts-Miracle Grow, and Nucor Steel. Partner with Cary and strap in for accelerated success.

Christie DeAntonio
Director of Client Services
Stop settling for mediocre marketing results. Christie, a seasoned advertising expert with 19 years of experience, is your secret weapon for growth. Her proven strategies, honed across diverse brands like Santee Cooper and Intel, unlock hidden potential in your marketing efforts. She doesn't just talk strategy, she delivers – consistently driving increased brand awareness, preference, and conversions across all channels. Whether you need a digital refresh or a complete overhaul, Christie's keen listening skills and data-driven approach ensure your brand message resonates with the right audience, at the right time.

Nick McNeill
Interactive Director
Nick's 20+ years at Brandon have transformed him into a tech-savvy marketing maestro. He's not just a leader – he's an architect, wielding a potent blend of user experience strategy, website development, e-commerce, automation, and data analysis to craft high-performing digital experiences. Nick's a master of both creative vision and data-driven results. His graphic design flair meets computer science expertise to design campaigns that are as visually stunning as they are measurable. Need proof? Look no further than his time at Brandon, where his leadership on the GuestDesk software design rocketed online hotel reservations from $1 million to a staggering $400 million annually. With Nick's unwavering commitment, mirroring his marathoner spirit, he'll see your project through to success, exceeding expectations and unlocking your brand's explosive growth potential.

Kristi Raines
Marketing & PR Director
A results-driven sales professional, Kristi thrives in fast-paced environments, consistently exceeding targets and exceeding client expectations. She possesses a contagious enthusiasm for building strong relationships and uncovering unique client needs. Leveraging a proven track record of success in B2B, CPG, travel and healthcare, Kristi is adept at identifying growth opportunities and translating them into tangible results. She is a master communicator, fostering clear and collaborative dialogue that drives strategic partnerships and propels businesses forward.

Leah Key
Media & Ecommerce Director
Want to skyrocket your sales with data-driven omnichannel campaigns? Leah is your secret weapon. With 25 years of experience as a media trailblazer, she's an expert at crafting shopper-centric experiences that convert browsers into buyers. Leveraging her deep understanding of media, commerce, and consumer data, Leah designs innovative strategies that have driven double-digit sales growth for some of the biggest brands, including Campbell Soup Company (featured at the Path to Purchase Institute!), Pfizer, Walmart, Lowe's, and more.
Don't just take our word for it. Leah's proven track record speaks for itself. She'll transform customer insights into actionable solutions, ensuring your brand cuts through the noise and resonates with shoppers across every touchpoint.

Marissa Locher
Email Marketing Manager
Want to turn email marketing into a revenue powerhouse? Marissa, leader of Brandon's email marketing team, has a proven track record of crafting data-driven campaigns that drive real client success – all while keeping costs in check. With over 10 years of experience, she's a powerhouse blend of creative visionary, technical developer, and strategic project manager. Marissa doesn't just execute – she's constantly brainstorming innovative ideas to propel your brand forward.

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Clients and Brands

Client & Brands	Start Date
Security Finance	N/A
FTC	N/A
Wilmington Health	N/A
frogg toggs	N/A
Wastequip	N/A
Idahoan	N/A
stayAPT Suites	N/A
HTC	N/A
ScanSource	N/A
Santee Cooper	N/A

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients
Billing < $10M and < $25M	20

Total Gross Media Placed by this Office

Allocation Percent of Media Placed by this Office

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Types of Services

Service Offering	Revenue
Digital/Interactive | E-Commerce Solutions	10
Digital/Interactive | Search Engine Marketing	8
Digital/Interactive | Blogging Discussion Forums, Community Building	8
Public Relations	5
Media Planning	5
Creative Strategy & Development	5
Social Media	5
Media Buying	5
Corporate Communications	5
Data & Analytics	5
Content stategy & development	5
Brand Consulting	5
Influencer Marketing	5
Business-to-Business	5
Digital/Interactive | Website Development, Hosting, Monitoring	5
Digital/Interactive | Search Engine Optimization	5
Advertising - General Market/ Traditional	5
Direct Marketing	2
Health Care	2

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Industry Experience

Apparel & Fashion | apparel
Public Relations
Apparel & Fashion | footwear
Financial services | Banking - Online
Direct-To-Consumer (if distinct from E-Comm)
Retail - In-store
Social Media
Philanthropy
Business-to-Business (B2B)
Media | broadcasting
Non-profit, associations & public services
Travel | tourism
Retail - Online
Financial services | Banking - Consumer
Healthcare | assisted living
Healthcare | wellness
Financial services | credit cards
Real Estate | buildings & construction
Travel | other
Entertainment & Culture | amusement parks
E-Commerce
Education
Media | other
Home Products | home furnishings
Telecommunications
Healthcare | medical products
Recreation & Sports | hobbies
Recreation & Sports | toys & games
Apparel & Fashion | jewelry & accessories
Food & Beverage | food
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Agriculture
Travel | hotels & resorts
Technology | communications
Recreation & Sports | sporting goods
Automotive | vehicles
Retail
Consumer Services
Restaurants
Media | publishing
Industrial, Manufacturing & chemicals
Food & Beverage | alcoholic beverages
Energy | Electric/Renewable/Alternative
Healthcare | direct to consumer (DTC)
Commercial Vehicles: Trucks/Trucking Services
Government | economic development

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