Overview

Company Summary

Founded in 1946, Tombras is the largest family-owned agency in the U.S. We have 450+ employees, $720M+ in billings and five offices across Knoxville, New York, Atlanta, Charlotte & Washington D.C. We're united by a philosophy: Connecting Data and Creativity for Business Results®. Having this philosophical North star has allowed our clients to grow market share and in turn made Tombras one of the top independent agencies in North America by revenue and headcount. But the foundation beneath it all is independence, which has been a force multiplier in the data + creativity equation. Our independence allows us to invest and reinvest in our people and technology. We embody the modern approach to a full-service agency—more nimble, with better integration, and, most importantly, delivering the highest level of creativity. To that point, we’re especially proud to have been named the 2024 AdAge A-List Independent Agency of the Year, and the best large integrated search agency in America at this year's US Search Awards.

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Staff

Total Number of Employees

Office Employees: 201-500
Total US: 201-500
Total Worldwide: 201-500

Nigel Carr
Chief Strategy Officer
Tombras client campaigns are fueled by an icon of strategic planning in America, Nigel Carr, who headed strategic planning at Chiat Day, Kirshenbaum Bond and Cramer Krasselt, was a Group Planning Director for Ogilivy and has won over a dozen EFFIES and two Grand EFFIES.

Work Experience
• 2015 – Present, Strategic Planner – The Tombras Group
• 2011 – 2015, Strategy Consultant and Board Member for start-ups
• 2008 – 2011 SVP - Director of Brand Planning – Cramer Krasselt
• 2005 – 2008 Senior Partner, Group Planning Director – Ogilvy
• 2004 – 2005 Chief Strategy Officer – DiMassimo Brand Advocates
• 1991 – 2004 Managing Partner, General Manager, Director of Brand Planning – Kirshenbaum Bond & Partners
• 1984 – 1991 Planning Director – Chiat/Day
• 1981 – 1984 Senior Account Planner – Leagas Delaney

Jeff Benjamin
CCO
Jeff is recognized as a leading innovator in the industry by creating some of the most provocative and effective ideas in the world. During Jeff’s career at CP+B, Goodby Silverstein, JWT and Barton F. Graf he created breakthrough work on brands like Volkswagen, Mini, Burger King, Kraft, Dominos, America Express, Band-Aid, Macy’s, HP, Bulleit Bourbon and Supercell’s Clash of Clans.

Jeff has been recognized nationally and internationally by every major industry award show. He has won the Grand Prix at Cannes five times, Best of Show at the One Show, and the Grand Clio at the Clio Awards. His work has been showcased in several publications, including the Wall Street Journal, the New York Times, Time Magazine, and Newsweek. Jeff has also been a featured commentator on CNBC.

Maggie Jennings
Chief Growth Officer
insert bio here

John Welsch
CMO
John A. Welsch
CMO

Client Responsibilities
• Strategic planning and business development

Professional Background
• CMO – The Tombras Group Knoxville, TN, 2013–Present
• Senior Vice President – The Tombras Group Knoxville, TN, 1990–2013
• Vice President/Publisher – Buntin Agency, Nashville, TN, 1989–1990
• Marketing Manager – Whittle Communications, Knoxville, TN, 1987–1989
• Vice President/Account Supervisor – The Tombras Group, Knoxville, TN, 1984–1987
• Account Executive – The Tombras Group, Knoxville, TN, 1982–1984
• Account Executive – Gouchenour, Inc., Orlando, FL, 1981–1982

Professional Activities
• Adjunct Instructor, Advertising Research, University of Tennessee, Knoxville, TN
• Member, American Marketing Association
• Member, American Advertising Federation
• Agency representative, Worldwide Partners, Inc.

Education
• Graduate, University of Central Florida, M.A., Communications, 1981
• Graduate, University of New Orleans, B.A., Political Science, 1976

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Clients and Brands

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Billings & Revenue

Billing / Revenue Ranges	Number of Clients

Total Gross Media Placed by this Office
$500 - $ 1 Billion

Allocation Percent of Media Placed by this Office
Local Broadcast: 5%
National Broadcast: 35%
Digital: 50%
Print: 1%
Out of Home: 5%
Other: 4%

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Types of Services

Service Offering	Revenue
Content stategy & development	0
Content stategy & development	0
Content stategy & development	0
Content stategy & development	0
Content stategy & development	0
Content stategy & development	0
Creative Strategy & Development	0
Creative Strategy & Development	0
Creative Strategy & Development	0
Data & Analytics	0
Creative Strategy & Development	0
Creative Strategy & Development	0
Data & Analytics	0
Data & Analytics	0
Data & Analytics	0
Data & Analytics	0
Digital/Interactive | Search Engine Optimization	0
Direct Marketing	0
Digital/Interactive | Search Engine Optimization	0
Digital/Interactive | Search Engine Optimization	0
Digital/Interactive | Search Engine Optimization	0
Digital/Interactive | Search Engine Optimization	0
Other	0
Direct Marketing	0
Direct Marketing	0
Direct Marketing	0
Direct Marketing	0
Influencer Marketing	0
Other	0
Influencer Marketing	0
Influencer Marketing	0
Influencer Marketing	0
Influencer Marketing	0
Recruitment Advertising	0
Recruitment Advertising	0
Recruitment Advertising	0
Recruitment Advertising	0
Recruitment Advertising	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Social Media	0
Social Media	0
Social Media	0
Social Media	0
Social Media	0
Influencer Marketing	0
Influencer Marketing	0
Influencer Marketing	0
Influencer Marketing	0
Influencer Marketing	0
Other	0
Other	0
Other	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Shopper Marketing	0
Social Media	0
Social Media	0
Social Media	0
Social Media	0
Social Media	0
Content stategy & development	0
Content stategy & development	0
Content stategy & development	0

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Industry Experience

Non-profit, associations & public services
Government | economic development
Recreation & Sports | hobbies
Healthcare | medical products
Automotive | aftermarket
Business Services & office products
Home Products | housewares
Entertainment & Culture | motion pictures
Healthcare | Hospitals, Healthcare Facilities, Medical Services
Healthcare | direct to consumer (DTC)
Government | military & defense
Food & Beverage | alcoholic beverages
Entertainment & Culture | amusement parks
Recreation & Sports | sporting goods
Healthcare | pharmaceutical
Automotive | vehicles
Food & Beverage | food
Home Products | home furnishings
Technology | .com business
Agriculture
Luxury & Imported products
Professional Services (accountants, consultants, lawyers)
Education
Healthcare | managed care
Travel | automobile rental
Cosmetics, perfumes & toiletries
Consumer Services
Travel | tourism
Financial services | investments
Industrial, Manufacturing & chemicals
Home Products | Home Improvements (hardware, paint, plumbing, gardening)
Food & Beverage | soft drinks
Retail
Gasoline/Petroleum
Travel | hotels & resorts
Financial services | Banking - Consumer
Apparel & Fashion | apparel
Restaurants
Technology | computer hardware & software
Real Estate | buildings & construction
Public Relations
Appliances
Financial services | insurance

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