October 5, 2026 | New York City
Celebrating strategic excellence that delivered real results. Submit up to 10 entries per agency.
Regular deadline: May 22
Final deadine: June 19
The winners will be celebrated on Monday, October 5 in New York City.
Connect at 4As Events
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06/10/2026
Best Practices in Hiring Celebrities
06/17/2026
Telling Great Stories June 2026 Cohort
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Join a community of future-facing professionals looking to carve out their place in the agency world.
4As News and Thought Leadership
Catch up with the latest and most relevant industry updates with our curated collection of stories.
Agency & Partner News
Catch up on the latest and most relevant industry updates.
06/05/2026
Podcast: Taste, Specialization, AI and the Future of Agencies – with Vineet Mehra, Chime
Is your agency ready to throw out the playbook? Chime CMO Vineet Mehra joins 4As CEO Justin Thomas-Copeland…
06/04/2026
4As Rebrands CHC As Healthcare Marketing Faces New Policy Pressure
The rebrand expands the former Coalition for Healthcare Communication’s remit as agencies look for clearer guidance on healthcare policy, privacy, AI and advertising regulation.
06/03/2026
4As at Cannes 2026
We’ll be at Cannes all week, in sessions, in conversations, at tables we were invited to and a few we’re hosting ourselves. We can’t bring everyone into every room, but we will bring the room back to you. If you’re on the Croisette, we hope we get to meet. And if you’re not, stay tuned. We’ll share what we’re hearing, what’s resonating and what it means for agencies.
06/03/2026
Rewriting the Agency Playbook with Abbey Klaassen
As agencies evolve to meet rising client expectations, what does it take to truly transform? In this…
06/01/2026
4As Rebrands Coalition for Healthcare Communication to 4As Health as Part of Next Chapter Strategy
Move Expands Advocacy, Member Offerings and Mission to Support the Future of Consumer-First Healthcare Communications New York, NY — …
05/22/2026
Pilots Are the New Procrastination – And More Insights from a Half-Day Exploring AI with Meta
On Star Wars Day, agency leaders gathered to share perspectives on AI at Meta’s NYC offices in midtown Manhattan. The 4As convened independent shops, hold-co talent and platform builders for a frank conversation about AI in the agency business — what’s working, what’s hype and what’s about to break. The event traded in candor rather than consensus. Four themes carried across every session and read together, they sketch a coherent picture of where the industry is, and where we are heading.
05/21/2026
The 25-State Reality: How Alabama, Louisiana, Vermont, and Connecticut are Adding to Multi-State Privacy Compliance
Following a relative lull in 2025, the enactment of comprehensive state privacy laws has surged in 2026, bringing…
05/21/2026
Podcast: The Agency of the Future with Rishad Tobaccowala, Author, Teacher, Advisor
In this thought-provoking 4As 4sight conversation, Rishad Tobaccowala challenges conventional thinking on talent, scale and the role of…
05/18/2026
Don’t Chase the Future. Shape It. The Rise of Mid-America
Zac Pritchett, TRG’s Chief Development Officer makes the case for mid-market, and middle America as a marketing growth…
05/14/2026
Podcast: The Future-Fit Agency: What Clients Really Want with Robin and Steve Boehler, Mercer Island Group
From rising pressure on marketers to deliver efficiency to shifting expectations around agency value, this 4As 4sight conversation…
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