Women & Diversity

Featured Content

The 4A’s has long been a champion of gender equality and diversity in advertising. Our latest efforts include additional training opportunities, partnerships and a new series to help women and members of diverse groups extend their reach.

See It & Be It Series

New, though provoking content that promotes gender equality and diversity in advertising.

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Glass Ladder Series

Essential training examining the challenges and opportunities of the next generation of female leaders.

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All Content on Women & Diversity

This is Adland ’17: Part 1: Gender

Research Services

This is the second survey by Campaign and the IPA on gender in UK advertising agencies. See how the industry has fared since the first survey was launched a year ago.

Madonna Badger: How the Ads We Create Affect Society and Brands

4A's Member

Until women are portrayed as equal, we will not be treated as such.

Multicultural Millennials: The Multiplier Effect

Research Services

Nielsen shares highlights from its study of multicultural millennials (African American, Asian American and Hispanic).

In US, More Adults Identifying as LGBT

Research Services

In this survey, Gallup finds that 4.1% of American adults identify as LGBT in 2016, up from 3.5% in 2012. Statistics are provided by generations, gender, race/ethnicity, income, education and religiosity.

“See it & Be It”: Kat Friedman of Crosby Marketing

4A's Member

The 4A’s “See It & Be It” series asks female industry leaders and those from traditionally underrepresented groups in the ad industry to share their personal stories, advice and observations on how to succeed in an industry that is overwhelmingly led by white men.

The Nielsen Total Audience Report

Research Services

Nielsen highlights the differences in media usage by age, ethnicity, and income level. This quarter’s report profiles moms, both stay-at-home and working, and examines their media habits.

Agencies: Sign Up to Host a MAIP Fellow Today

Diversity Initiatives

Agencies: Are you interested in participating in the 4A’s Multicultural Advertising Intern Program? The deadline for signing up is January 20th.

Millennium Integrated Marketing Earns WBENC and WOSB Certifications from the Center for Women & Enterprise

4A's Member

Millennium’s certification as a Women’s Business Enterprise attests that Millennium is at least 51% owned, operated, and controlled by a woman.