Walking the Halls of Power.
With Frank Underwood’s cunning. And Mr. Smith’s Heart.
We’re advocating for what matters most to you.
Six ad industry trade groups back recent congressional resolutions aimed at repealing the FCC rules.Learn More
In this infographic from Real Magnet, see highlights of Canada’s Anti-SPAM Law and Private Right of Action provision, which will become effective July 1, 2017. You will also have an opportunity to download a more detailed report that will help marketers stay compliant with these new email regulations.Learn More
This guide from the Federal Trade Commmission answers many of the questions people are asking about the FTC’s Endorsement Guides. Disclosing connections between advertisers and endorsers to consumers and the implications for brand influencers on social media and online review sites are discussed.Learn More
A federal judge in Texas has issued a temporary injunction blocking the U.S. Department of Labor (DOL) from implementing new overtime pay rules that have been scheduled for December 1, 2016 implementation.Learn More
An Obama administration policy that would have given more white-collar workers overtime starting Dec. 1 was blocked nationwide by a federal judge in Texas.Learn More
In this Member Bulletin, Dick O’Brien and Peter Kosmala of the 4A’s Washington bureau provide an overview of how the election may impact our industry and discuss the 4A’s next steps.Learn More
The&Partnership, m/SIX, and Adloox research the real scale and cost of ad fraud, discovering it’s much more prevalent than previously thought.
Six ad industry trade groups back recent congressional resolutions aimed at repealing the FCC rules.
In this infographic from Real Magnet, see highlights of Canada’s Anti-SPAM Law and Private Right of Action provision, which will become effective July 1, 2017. You will also have an opportunity to download a more detailed report that will help marketers stay compliant with these new email regulations.
Twenty-one organizations are urging Congress to scrap new privacy regulations that limit broadband providers’ ability to use data about their customers’ Web-surfing behavior to send them targeted ads.
President Donald Trump has named Republican Maureen Ohlhausen as acting chairman of the Federal Trade Commission.
Major U.S. ad trade associations, including the 4A’s, have jointly submitted a petition to the Federal Communications Commission (FCC).
Today the industry came together to address the massive “Methbot” fraud operation exposed by White Ops, an active TAG participant and one of the inaugural group of companies to receive a TAG Certified Against Fraud Seal last month. (Coverage of the fraud attack and the joint efforts to address it can be found on Reuters, […]
WPP confirmed subpoena on December 19
Justice Department examines whether ad companies rigged bids to favor in-house production units