Whitepapers

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All Surveys, Studies, Reports and White Papers

It’s Clear: Transparency is Winning in the U.S. Retail Market

Research Services

Nielsen examines the importance of consumer interest in transparency in the products they purchase. Find out more in this report, plus get insights into the rise of clean labels and sustainable products.

How Online Reviews Influence Sales

Research Services

Read about online reviews factors that influence purchase decisions and strategies retailers can use to develop a successful online review strategy from the Spiegel Research Center.

Back-to-School 2017

Research Services

Fung Global Retail & Technology studies the 2017 back-to-school and college shopping season in this report series. 

Profile of Mexican Air Travelers to the United States

Research Services

Check out this recently updated report from the National Travel & Tourism Offices profiling Mexicans who travel to the United States by air. It includes information sources used, purpose of trip, activities, transportation modes during visit, and market share by US region.

The New Dad: The Career-Caregiving Conflict

Research Services

Boston College Center for Work & Family profiles three types of fathers and examines the conflict they feel toward career commitment and satisfaction and the importance of shared childcare.

2017 Mobile Payment Usage in China Report

Research Services

Discover the latest trends in mobile payments in China in this report from Ipsos, RDCY, Tencent, and China Tech Insights. Check out the development of cashless payments in China, user behavior, penetration by industry, and future prospects.

Journey of Me Insights: What Asia Pacific Travelers Want

Research Services

In this report, Amadeus examines the travel market in 14 countries in Asia Pacific.

2017 Retail Holiday Planning Playbook

Research Services

The National Retail Federation (NRF) examines both consumer and retailer behaviors and perspectives during the holiday shopping season.

Expect More From Your Financial Services Marketing

Research Services

PwC shares five steps financial institutions—and their CMOs—can use to better evaluate marketing spend against company goals.