Big Lots’ new holiday advertising campaign from O’Keefe Reinhard & Paul celebrates the season with the song “Joy to the World.” But it’s not the traditional Christmas carol version you’d expect. It’s the classic-rock anthem made famous by Three Dog Night.
O’Keefe Reinhard & Paul is adding to its creative ranks with the hire of award-winning creative director and designer Marian Williams who is joining the agency as Creative Director. Williams is moving to the agency from her own branding and creative studio that she founded 9-years ago.
hfa will lead strategic planning and campaign development for Rinnai to professional trade and consumer audiences in the United States and Canada.
VML will lead the strategic consumer journey toward sales and commerce through integrated channel strategies including marketing, paid media, search, analytics and consumer sales optimization.
Red Friday now has a new significance for the team at MBB Agency. The Leawood-based marketing and advertising agency has been drafted by the Heartland Coca-Cola Bottling Company to design creative assets to support the company’s 2017 Kansas City Chiefs sponsorship.
Even as a 27-year-old, I’m beginning to feel old, realizing my generation — the millennials, born in the 1980s and 1990s — are quickly becoming obsolete. We’re being replaced by the younger, sassier, and even more digitally savvy Generation Z — or Gen Z for short. These are teenagers who will soon enter the workforce, drive consumerism and demand more from every industry.