Hispanic Market Guide

This annual guide from the Hispanic Marketing Council (HMC) provides demographic profiles, digital & media habits, and language preferences of Hispanic consumers. Attitudes towards companies and brands that show inaction in regards to racial injustice, as well as the importance of diverse casting and positive portrayals in ads are highlighted.

The report also presents a list and company information for top advertising, media, and marketing companies, vetted by the HMC, that specialize in the Hispanic market.

Registration is required to access the full report.