How to Win, Keep and Grow Accounts in 45 Minutes

Location Details:
4A's Webinar

Please Note: Unless otherwise stated, all webinars are scheduled in Eastern Time.

Agencies need a faster, sharper way to stand out with clients and prospects to show they are capable of infinitely better thinking. Fast Track Team Planning is a methodology that recognizes that your agency’s success or failure is determined in a 45-minute window of opportunity.

In this webinar, learn how to generate maximum value from your collective agency intelligence to your clients’ benefit, and yours. Faster than you ever imagined.

What You Will Learn:

  • How to become your client’s or prospect’s most valued strategic asset.
  • How to win not only your client’s assignments but also their trust, respect, and admiration.
  • How to differentiate your agency on the strength of who you are vs what you do.
  • How to prepare for new business strategy, and concept development in record time.

Who Should Attend:

  • Agency management
  • Strategic planning directors
  • Creative directors
  • Business development directors

It’s suggested that those who attend have 7 or more years experience in their respective job title, so that learning can immediately impact your agency’s success.

About the Webinar Series Leaders:

Frank Sampogna is the President of Altitude Group. His agency leadership career includes Chairman, Managing Partner/Director, and Senior positions at large, midsize and small agencies such as Grey, Wells Rich Greene, Cossette Post, MRM/Gillespie, Dimassimo- Goldstein, KSV and Canopy Brand Group. He has led numerous pitches for account wins such as I Love NY Tourism. Sheraton, National Grid, Horizon Blue Cross Memorial Sloan Kettering, Liberty Mutual, Amica Insurance, Biomet, among others. Frank’s ability to connect with agency and client teams has put him in the unique position of pushing the bar higher and creating lasting relationships.
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John Krubski has spent more than three decades helping agency and company teams make sense of information in the age of way-more-information than anyone possibly needs. He created The Index of What Matters Most, is the author of several business books including the recent volume on Fast Track Thinking and was a “futurist with feet” long before actionable futurists were in vogue.
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Frank and John have worked together for twenty years. Speed to market, outstanding ideas and thinking are what they are all about.

Pricing:
Member Non-Member
  • Single Registrant: $149
  • Full Conference Room + Action Guide: $349*
  • Unlimited Access + Action Guide: $999**
  • Single Registration: $259
  • Full Conference Room + Action Guide: $699*
  • Unlimited Access + Action Guide: $1299**

* Full Conference Room provides one link to use in a Conference Room. No limitation on number of viewers.
** Unlimited Access gives each employee the chance to view the webinar from his or her own computer. A special link will be sent to one person that can then be forwarded to the rest of the agency. At the conclusion of the webinar, a link to the recorded webinar will be sent to the agency or company that signed up for the Unlimited Access option. This link is available for 2 weeks.

EXCLUSIVE Action Guide provided with all Conference Room or Unlimited webinar purchases. These Action Guides allow for a facilitated group discussion after the webinar has ended so that the learning can be immediately applied on the job.

Cancellations
A cancellation fee of $25 will be applied to any cancellation.

Questions?
Please contact webinar@aaaa.org | 212-850-0742