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SFW Adds Positions and Continues to Hire

4A's Member

SFW, a Greensboro-based marketing agency, recently added positions in research, account management, content and social media to its staff, to better serve their growing client list.

How the New York Times is Building the Ideal Branded Content Studio

Third Party Content

One of the most venerable brands has become a leader in branded content circles.

Facebook Agrees to Measurement Audit

Third Party Content

Facebook sent its top sales executive, Carolyn Everson, to Washington, D.C., to pay a visit to the Association of National Advertisers’ board meeting.

Words of Advice from a Recovering Impostor

Third Party Content

Szabo is a life and career coach for professional women who are ready to experience true and sustainable fulfillment in their careers and personal lives.

5 Questions for: Peter Mitchell, President of SFW

4A's Member

What does the future hold for SFW and the ad industry? Just ask Peter Mitchell.

Tech Trends 2017

Research Services

Deloitte analyzes eight trends that could disrupt businesses over the next year.

Molson Coors Canada retains MEC Canada to handle its media account

4A's Member

Molson Coors has announced its selection of MEC Canada to remain as its media agency of record in the United States, United Kingdom and Canada.

Inside the Campaign: 84 Lumber’s 2017 Super Bowl Commercial

4A's Member

The message behind the talked-about 2017 Super Bowl commercial

Ericsson Mobility Report on the Pulse of the Networked Society

Research Services

Ericsson’s global report covers stats on mobile subscriptions, traffic patterns, the state of mobile networks, and much