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Wildfire, a Winston-Salem-based communications firm, today announced the launch of a one-of-a-kind marketing group, Factor 9.
The scope of the Worktopia and Gigante Vaz Partners relationship will include brand strategy, advertising and cross-channel campaign development and deployment.
Stephen Allan, previously CEO of GroupM U.K., has been named Chairman & CEO of MediaCom Worldwide.
Matt Kain’s brief is to create client offerings that deliver best-in-class search engine marketing (paid search), search engine optimization (organic/natural search) and advanced search capabilities in video, mobile, local and social media.
Stuart Diamond, a Certified Public Accountant with a formidable and versatile background in corporate finance, today was named Chief Financial Officer of GroupM, North America.
The report, “This Year, Next Year: China” is drawn from data supplied by resources in advertising, public relations, market research and specialist communications.
Kilgannon is spearheading research efforts and strategy sessions to help the company’s executive team hone in on a branding strategy that resonates with its agents, customers, prospects and employees.
The Denver Posterscope office will offer a full range of services including out-of-home planning, buying, research and production.
Jules Boasberg has been hired to lead the Bernstein-Rein agency’s increased new-business efforts in acquiring clients in existing and new categories.