Mower, a leading independent marketing, advertising and public relations agency, has had a successful 2023 award season, securing top recognitions from major industry organizations. Most recently, The Drum Awards for B2B 2023, PRWeek Best Places to Work and the Hospitality Sales & Marketing Association International (HSMAI) 2023 Adrian Awards have all recognized Mower for various […]

Dentsu estimates that global ad expenditures will grow in 2024.

GroupM releases its latest global ad spend forecasts.

(Manchester, NH | December 6, 2023) – Millennium Agency has been awarded a Davey Gold Award in the Corporate Identity sector for their work on their client Hoyle Tanner’s new brand design. Every year, the Davey Awards honor “creative Davids,” who defeat the “Goliaths” of their industry with big ideas. The new Hoyle Tanner brand design was successfully integrated into the brand identity kits, […]

This marks the first new business win for the newly unified agency, VML Krispy Kreme, one of the most beloved and well-known sweet treat brands in the world, announced today its selection of VML as its global creative agency partner. The agency is tasked with developing creative strategy and visual identity for Krispy Kreme and […]

(Minneapolis) … Media Bridge announced that Jessica Westberg has been promoted to Vice President of People, effective Nov. 1, 2023. As part of the promotion, Westberg will also serve on Media Bridge’s leadership team. Westberg was previously HR and DEI Manager. Prior to Media Bridge, her HR experience included tenures at Target and FedEx, where […]

Zenith predicts global ad expenditure forecasts.

Our Baylor Scott & White Health “Motivotter” campaign was shortlisted in Clio Sports in two categories! Virtual/Augmented Reality and Athlete/Influencer categories. Learn more.

The Midwest agency will support the company’s digital experience efforts across its 5 prominent food retailing brands CHICAGO (NOVEMBER 27, 2023) – Laughlin Constable, the independent, full-service brand experiences agency today announced it has been selected as the Digital Agency of Record by Good Food Holdings, LLC following a competitive search. The West Coast grocery […]

CMO of smart ring company discusses plans to expand globally and reach ‘mass consumer’ audiences By Brian Bonilla. Published on November 21, 2023. Ōura, the company behind the Oura Ring—a smart ring that provides daily health data and insights for users—has appointed Interpublic Group of Cos.’ Mediahub as global media agency of record following a review. The […]

CHICAGO, Nov. 20, 2023 – Award-winning health and wellness advertising agency AbelsonTaylor Group received the inaugural ACE Aspire Award for its employee Psychological Safety Initiative from the Healthcare Businesswomen’s Association (HBA). The Award was presented at the HBA Annual Conference in Chicago earlier this month. The HBA’s ACE (Advancement. Commitment. Engagement.) Awards recognize companies committed […]

ORLANDO, Fla. (Nov. 16, 2023) – &Barr announces its selection as agency of record for Massey Services, one of the nation’s largest, privately owned, pest prevention and landscape care companies. &Barr was selected for its experience and expertise in providing award-winning advertising, public relations, media and analytics services. “We met with several full-service agencies in […]

LITTLE ROCK, Ark. (November 15, 2023) – MHP/Team SI has named Kristen Nicholson, APR, the agency’s vice president of public relations, as its newest shareholder, joining shareholder Lannie Byrd and longtime partners, C.C. “Chip” Culpepper, David Rainwater, Sharon Tallach Vogelpohl and Tim Whitley. “Kristen is not only a proven leader, but she’s also a nationally […]

Dallas-based Baylor Scott & White Health partnered with Dallas Cowboys quarterback Dak Prescott and shoe designer Jake Danklefs to promote the health system’s colon cancer screening services. When the American Cancer Society lowered the average age for early colorectal cancer screening from 50 to 45, it opened eligibility to 21 million more people in the […]

New practice area will specialize in serving health and medtech companies MINNEAPOLIS, November 14, 2023 – Media Bridge today announced that it has launched MB Health, a specialty practice area within the agency designed to serve the unique needs of health and medtech organizations. Led by Media Bridge CMO Toni Dandrea, MB Health will provide […]

Hoosier Lottery and Laughlin Constable Win Award at North American Association of State and Provincial Lotteries Conference New Cash POP™ Microsite wins, with Cash POP video entries named as finalists CHICAGO (NOV. 13, 2023) – Laughlin Constable, the independent, full-service brand experiences agency, today, with client Hoosier Lottery, is proud to announce the state lottery […]

Home-cooked meals from Mexico, Japan and beyond are featured in the animated campaign By Ethan Jakob Craft   Surplus Halloween candy has barely cleared from supermarket shelves, but that hasn’t stopped Kroger from quickly getting into the Christmas spirit, with the company releasing its annual holiday ad campaign this morning that centers on the heartfelt, […]

Leading global marketing agency, InnoVision Marketing Group, is proud to announce the launch of its latest creative ad campaign for Huey Magoo’s Chicken Tenders, the G.O.A.T. The campaign features a mouthwatering commercial that celebrates the “Greatest of All Tenders” (G.O.A.T.). To watch the G.O.A.T. commercial click here. The strategy behind this campaign was to demonstrate […]