Handling a variety of services, the agency is evolving the southern QSR brand to grow its presence in the marketplace Birmingham, December 06, 2022 – Jack’s Family Restaurants has selected independent, integrated communications agency Big Communications as its agency of record, effective immediately. Big will tackle strategy, creative, traditional media, PR and digital content creation. […]

LONDON, UK. December 7th, 2022: Wunderman Thompson, the WPP global communications and experience network, announced today it has joined the MACH Alliance. It is the latest chapter in the company’s mission to drive growth for clients through the application of composable technologies to support personalisation, agility and scale across all customer engagement channels. Inclusion into […]

GSD&M won at The Drum Awards for Agency Business 2022 in the Best Response to Change category for its ‘Forced Mother’s Day’ campaign. GDS&M is a company that responds to political change with action. Based in Austin, Texas, the full-service agency has often found itself at the geographical center of political fault lines, with debates […]

Every season, the NFL highlights players and the important causes they support through the My Cause My Cleats initiative. This year, Dallas Cowboys QB Dak Prescott teamed up with shoe designer Jake Danklefs of Dank & Co and Baylor Scott & White Health to shine a light on his Faith Fight Finish foundation and the […]

Recognizing the year’s top shops across the globe   Innovation is always top of mind for agencies—and for Adweek. After listening to the agencies community, Adweek made several changes to its Agency of the Year awards program to better reflect the top agencies across the landscape. In past years, Adweek has honored four agencies for […]

When it comes to children’s health, there should be no limits to care. They deserve to be surrounded by relentless and compassionate care teams, the most innovative treatments and a network of specialists committed to better outcomes. The “Incredible. Together.” campaign highlights the continuum of care at Children’s Health and cutting-edge technologies they put to […]

Priorities, challenges, strategies, and mindsets of CMOs in America and Canada are featured in this new survey series from dentsu.   

Cannabis is a $100 billion industry in the United States, with $33 billion in sales and 520,000 full-time employees, and that number set to grow exponentially as more people realize how cannabis can play a role in relieving anxiety, managing pain, improving focus, recreation, and so much more. Partners + Napier’s new report, “Hidden In […]

It’s me, hi, I’m the promo, it’s me. Ahead of ticket sales for Taylor Swift’s 2023 The Eras Tour, Capital One debuted an ad during the World Series that showed Swift as her 10 album personas, aptly named “Multiple Taylors.” While GSD&M helped execute the ad as agency of record for Capital One, SVP and […]

Eversanan InTouch outlines five trends that will impact pharmaceutical marketing this year. 

As the end of the year approaches, so does a flurry of social outings – from office parties to family get-togethers and more. That’s why FRESCA™️ Mixed has kicked off its partnership with Emmy-winning host, producer and self-proclaimed FRESCA®️ superfan Andy Cohen for the brand’s new integrated campaign to feature the premium ready-to-drink cocktail line, […]

Intel and Dell Technologies are teaching people to properly “e-cycle” their electronic waste (e-waste) with an interactive experience in Nintendo’s Animal Crossing. Last year’s e-waste totaled substantially more than the weight of all adults in Europe, or as much as 350 cruise ships the size of the Queen Mary 2, or 78 miles of e-waste […]

AVON, Conn., (November 15, 2022) – Adams & Knight, one of the leading integrated marketing agencies in the region, was awarded Best of Show at the 67th Annual Advertising Club of Connecticut Awards Show. This is the second straight year the agency has taken home the highest honor of the night. The award was presented […]

(Manchester, New Hampshire | November 1, 2022) – Millennium Agency has been awarded the w3 Gold Award in the General Website – Manufacturing category in recognition of their website design work for XMA Corporation. The w3 Awards recognize and celebrate digital excellence by honoring outstanding Websites, Marketing, Video, Mobile Sites and Apps, Social, and Podcasts […]

Today we launched our third annual Inspire Score. Our Inspire Score proves inspiration is a process, one where the brand puts forward a new, positive possibility that people feel compelled to take advantage of. Based on research into inspiration in the field of motivational psychology, we determined that inspirational brands score highly on three factors: […]

New chief strategy officer appointment poised to accelerate agency transformation & growth New York, NY – (Nov 2, 2022) – Integrated luxury marketing boutique Hudson Rouge announced today the appointment of Lara O’Shea as its new chief strategy officer. In this role, O’Shea will lead strategy for all existing and new clients and accelerate the […]

Venkata Bhonagiri of Mindshare provides best practices to transform your agency into a data-driven organization.

With Thanksgiving just around the corner, Butterball, a beloved brand of turkey and other poultry products, has launched a new campaign to celebrate the season. The new platform, “Today, We Turkey,” was created to inspire some swagger in the kitchen and celebrate the many ways a homemade meal brings us together. As a long-standing and […]