The 4A’s has announced that Marla Kaplowitz has been selected as the organization’s new president and chief executive officer. Kaplowitz, CEO of MEC North America, who has also worked at Ammirati Puris Lintas and DMB&B, was chosen unanimously by a 10-person selection committee comprised of 4A’s board members, led by 4A’s board chair Bill Koenigsberg.
The 4A’s will host its annual Transformation conference beginning on April 3 at the JW Marriott in Los Angeles. A must-attend advertising industry event, Transformation is recognized as a world-class production where thought leaders, visionaries and C-level executives from various disciplines within the marketing, media and agency businesses come together to share knowledge, insights, experiences and success stories.
SFW, a Greensboro-based marketing agency, recently added positions in research, account management, content and social media to its staff, to better serve their growing client list.
SFW Marketing Director Ashley Dillon has been recognized by the Triad Business Journal as one of the Triad’s 40 Leaders Under Forty due to her exceptional vocational and philanthropic achievements.
The 4A’s and its U.K. counterpart are launching the second year of a coveted program that sets a worldwide certification standard for entry-level agency talent.
Career Marketing Executive Will Help Lead the Foundation into the Future November 16, 2016—New York, NY—The 4A’s Foundation, the 501(c)(3) organization of America’s leading trade association representing the advertising agency business, today announced Joe Erwin has been named chairman of the board. The foundation, soon heading into its 20th year, provides support for multicultural students pursuing a career in […]