4A’s New Business Activity and Process Adherence Survey

The agency search/new business process has become an increasingly important industry dynamic. Agency new business activities are a growth driver for agencies and represent a major resource investment.

The intent of the 4A’s New Business Activity & Process Adherence Survey was to gather information about: (1) levels of new business activity and (2) review process dynamics.

Please contact Sal Conte at [email protected] for a copy of the survey.